Master of Business Administration General online

Shape your degree to meet your professional goals while developing foundational skills applicable to managerial roles in a broad range of industries.

Apply by: 12/14/20
Start Class: 1/19/21

Program Overview

$15,990* Total Tuition
As few as 12 - 18 months Program Duration
30 Credit Hours

Prepare for leadership roles across all aspects of business with the broad-based Master of Business Administration General (MBA) online program. By choosing electives from a wide variety of high-demand areas, you can tailor your degree to your career interests.

The relevant core curriculum helps you develop essential skills in accounting, business analytics, managerial economics, corporate finance, marketing and more. Our capstone course will strengthen your background in strategic management.

This program is designed for your success. That’s why we include free, self-paced modules in accounting and economics, which can be completed concurrently with core coursework. Regardless of your undergraduate background, these modules empower you with valuable insight in these key areas prior to learning more rigorous quantitative material.

The Arthur J. Bauernfeind College of Business at Murray State University has been continuously accredited by The Association to Advanced Collegiate Schools of Business (AACSB International) since 1981.

Additional benefits of this program:

  • Our students consistently score above average on ETS® Major Field Tests, reflecting preparedness and confidence in impacting businesses after graduation.
  • Our faculty is dedicated to your success both in the program and in the workforce, providing personal attention, advisement and support.
  • You will have access to the resources within the Center for Economic and Entrepreneurial Development, which offers workshops, training and consulting services, and more for small-business owners in western Kentucky.
  • If you have passed the Certified Financial Planner (CFP®) exam, this MBA program provides six hours of course credit (FIN 691 and FIN 692). If you are a Certified Financial Analyst, you are able to claim nine hours, including FIN 602.
  • Our students consistently score above average on ETS® Major Field Tests, reflecting preparedness and confidence in impacting businesses after graduation.
  • Our faculty is dedicated to your success both in the program and in the workforce, providing personal attention, advisement and support.
  • You will have access to the resources within the Center for Economic and Entrepreneurial Development, which offers workshops, training and consulting services, and more for small-business owners in western Kentucky.
  • If you have passed the Certified Financial Planner (CFP®) exam, this MBA program provides six hours of course credit (FIN 691 and FIN 692). If you are a Certified Financial Analyst, you are able to claim nine hours, including FIN 602.

This program will prepare you for careers such as:

  • Operations Manager
  • Marketing Manager
  • Finance Manager
  • Business Consultant
  • Management Analyst
  • Entrepreneur
  • Operations Manager
  • Marketing Manager
  • Finance Manager
  • Business Consultant
  • Management Analyst
  • Entrepreneur

Have questions or need more information about our online programs?

Also available

Murray State University offers a variety of specialized MBA concentrations. Check out all of our online MBA programs.

Tuition

MBA online programs from Murray State University offer affordable, pay-by-the-course tuition. All fees are included in the total tuition.

Tuition breakdown:

$533 Per Credit Hour
$15,990* Total Tuition
Program Per Credit Hour Per Course Per Program
MBA – General $533 $1,599 $15,990*

*Proposed rate subject to approval by the Murray State University Board of Regents and the Kentucky Council on Postsecondary Education.

Calendar

Murray State University online programs are delivered in an accelerated format ideal for working professionals, conveniently featuring multiple start dates each year.

Now enrolling:

12/14/20 Next Application Deadline
1/19/21 Start Classes
TermStart DateApplication DeadlineDocument DeadlineRegistration DeadlineTuition DeadlineLast Class DayTerm Length
Spring 11/19/2112/14/201/4/211/7/211/7/213/5/217 weeks
Spring 23/15/212/19/212/26/213/2/213/2/214/30/217 weeks
Summer 15/10/214/26/214/30/215/6/215/6/216/18/217 weeks ( Summer 6 weeks)
Summer 26/21/216/9/216/15/216/17/216/17/217/30/217 weeks ( Summer 6 weeks)
Ready to take the next step toward earning your degree online from Murray State?

Admissions

At Murray State University, we’ve streamlined the admission process to help you get started quickly and easily. Please read the requirements for the MBA General online, including where to send your transcripts.

The requirements include:

Online application accepted on a rolling basis
Undergraduate degree from an accredited institution
Transcripts from all colleges and universities previously attended
GMAT waiver available for qualified applicants

For admission to this MBA online program, you must meet one of the following sets of requirements:

  • Master's degree in a relevant field or doctoral-level degree from an accredited institution
  • Bachelor’s degree from an accredited institution with:
    • 3.25 undergraduate GPA
    • 3.0 GPA and two years of full-time relevant work experience
    • 2.75 GPA and four years of full-time relevant work experience
    • 2.5 GPA and four years of full-time relevant work experience + a minimum GMAT score of 430 with a minimum quantitative subscore of 32 or a minimum GRE total score of 288 with a minimum quantitative subscore of 147

Note: For domestic applicants with below a 2.5 undergraduate GPA who have the necessary exam score, and whose case includes exceptional circumstances, the admissions committee may conduct a candidate review on a case-by-case basis. In such exceptional cases, the admissions committee will review whether a candidate has significant high-level work experience or qualifications and at least five years since earning a bachelor’s degree.

Official transcripts, test scores and other documents should be sent from issuing institutions to:

Email address: [email protected]

Mail address:

Graduate Admissions
Murray State University
B2 Sparks Hall
Murray, KY 42071


Questions? Call 866-906-0541.

Courses

For the MBA General online, you must complete 21 credit hours of core courses (including a capstone course) and nine credit hours of electives. You also must complete two free, self-paced modules in accounting and economics, which can be taken concurrently with other core coursework in the program.

Duration: 7 weeks
Credit Hours: 3
An in-depth study of management accounting techniques and methods needed for effective management of business enterprises. The trade-offs management makes in acquiring and using accounting information for decision-making and control are discussed. Specific topics include cost behavior and estimation, short-term decision-making, budgeting, performance evaluation, cost allocation, and product costing.
Duration: 7 weeks
Credit Hours: 3
Business analytics refers to the techniques and practices of statistical data analyses useful to business organizations. This course covers the fundamental concepts of data analysis, and intermediary concepts such as predictive analysis and prescriptive analysis. The analytical techniques covered include visualization, regression, forecasting, simulation, optimization and risk analysis. Students get to learn and use advanced spreadsheet functions and visualization tools to analyze business data.
Duration: 7 weeks
Credit Hours: 3
Application of economic models and rationale to business decision-making with special emphasis on case studies. Topics include supply and demand, elasticity, production and costs, market structure, strategic interaction, pricing strategies and government intervention.
Duration: 7 weeks
Credit Hours: 3
Practical application of the finance function in a company with specific emphasis on maximizing the value of the firm for its shareholders. Financial decision-making integrated with the theory of capital markets. Particular attention is given to the areas of investment, capital structure, short-term financing, and working capital management.
Duration: 7 weeks
Credit Hours: 3
Defines organizations and managers’ roles in those organizations, with special emphasis upon behavioral issues. Examines individual, group and organizational processes in light of the environment within which the organization functions. Special attention is given to managing in non-U.S. settings and the ethical problems faced in the managerial job.
Duration: 7 weeks
Credit Hours: 3
This is the MBA capstone course in which the students must integrate all of the functional areas of business administration and analyze their impact on management policy and strategy decisions. Even though each student will bring knowledge of his or her area of specialization into the classroom, it is expected that the student will perform as a generalist rather than a specialist and as a practicing manager rather than an impartial researcher.
Duration: 7 weeks
Credit Hours: 3
This course is a study of marketing as the firm’s strategic link with its customers in a global competitive environment. Major topics include (1) the development of marketing strategy, (2) the formulation of marketing plans, (3) the selection and implementation of marketing tactics, and (4) ethical considerations in marketing.
Students must take three electives from the following.
Duration: 7 weeks
Credit Hours: 3
Course provides the student with a comprehensive introduction to databases, the technical skills required to plan, implement and maintain a databases using appropriate software. A significant part of the course will be spent on development of Structured Query Language (SQL) queries and processes to extract (E) data from multiple sources, transform (T) data as needed and the loading (L) of the same into data warehouses (ETL).
Duration: 7 weeks
Credit Hours: 3
Course provides a conceptual overview of data mining techniques that are used to discover patterns, to predict trends, and to classify observations. In addition, the course includes hands-on practice using modern analytic software and analysis of contemporary business case studies.
Duration: 7 weeks
Credit Hours: 3
Explores methodologies and practices used in the contemporary software development projects from the managerial and technical perspectives. From the managerial perspective, it covers software life cycle models, object-oriented methodologies, rapid development methodologies, agile modeling, software design principles and methods, verification and testing methods, and software process maturity models. On the technical side, it explores solutions that are currently available that aid in implementing these models and methodologies.
Duration: 7 weeks
Credit Hours: 3
A study of appropriate risk management techniques for the contemporary financial and non-financial corporation. Although a wide variety of techniques are covered, the focus is upon use of hedging strategies to reduce risk.
Duration: 7 weeks
Credit Hours: 3
Study and analysis of financial investments. Emphasis is upon analysis of common stocks and bonds with lesser emphasis on derivative securities as potential investments. Students manage a real portfolio by basing buy/sell decisions on current market data.
Duration: 7 weeks
Credit Hours: 3
A study in the understanding of current derivative securities and the markets in which they are traded; the design and testing of innovative derivative securities.
Duration: 7 weeks
Credit Hours: 3
An analysis of theories and research in mass media influences on images of culture, race, and gender in our society. Focus on the role of news, entertainment and advertising media in the construction and perpetuation of systemic views about members of these particular groups.
Duration: 7 weeks
Credit Hours: 3
Course is designed to explore strategic communication strategies for businesses and other organizations which must communicate with the public. The course addresses the media, methods and ethics of institutions' interactions with a variety of publics. This course uses a lab-based format each week to apply the concepts of the course material. Students should be prepared to think, write, compose, and practice strategic communication skills on a weekly basis.
Duration: 7 weeks
Credit Hours: 3
The development of technology in media industries and related businesses, such as consumer electronics and office systems. Topics include the nature of technical innovation, economic feasibility, public policy, social impact, and diffusion models.
Duration: 7 weeks
Credit Hours: 3
An in-depth study of the profession of advertising, with a focus on contemporary issues, problems, and challenges; guided discussion and analysis of case studies.
Duration: 7 weeks
Credit Hours: 3
This course covers the practice of marketing in the global economy. It develops students' abilities to engage in global marketing strategic planning, select appropriate entry strategies and develop responsive marketing tactics. It also enhances students skills in using information technology resources, assessing world markets, analyzing ethical issues and communicating orally and in writing.
Duration: 7 weeks
Credit Hours: 3
This course reflects the shift in marketing from traditional media to digital platforms such as those based on the Internet and mobile networks. Topics include digital marketing strategies as they relate to the elements of digital marketing, such as search engine marketing, social media marketing, and others. Digital marketing tools used to create campaigns will be discussed.
Duration: 7 weeks
Credit Hours: 3
A study of data communication, network infrastructure, transmission technologies, and hardware/software components that support modern business communications. Designed to provide students with the technical foundation to manage and secure contemporary data networks.
Duration: 7 weeks
Credit Hours: 3
A study of modern computer, network, and information system security. This course provides an overview of security challenges and mitigation controls in the information system environment. Topics include network intrusion prevention and detection, incident response, malicious software (malware), public key encryption, message authentication, and privacy issues.
Duration: 7 weeks
Credit Hours: 3
Information security risk management is the application of risk management techniques to business information technology systems to reduce the risk, threats, and vulnerabilities. Using an industry standard risk management framework, conduct an information technology risk assessment using both qualitative and quantitative methodologies, develop risk management policies and reports, create risk management mitigation plan, and define risk management mitigation security measurements and baselining.
Duration: 7 weeks
Credit Hours: 3
Course will introduce students to the process, purpose, and background needed for the local economic development process.
Duration: 7 weeks
Credit Hours: 3
Course will introduce students to the methods and sources of information used in the economic development process.
Duration: 7 weeks
Credit Hours: 3
Course will introduce students to the financial concepts, tools, programs, and practices needed by economic development professionals.
Duration: 7 weeks
Credit Hours: 3
Course provides an overview of historical and contemporary topics associated with healthcare systems and their components. The course examines the complex components of the nation’s healthcare system and their interactions including organizational structure, financing, the impact of technology, utilization determinants and the involvement of federal agencies as well as private sectors.
Duration: 7 weeks
Credit Hours: 3
Prepares administrators and practitioners to manage healthcare organizations by introducing concepts and skills essential to effective healthcare administration.
Duration: 7 weeks
Credit Hours: 3
A course designed to provide healthcare administrators and practitioners an understanding of the critical issues and techniques used in successful planning efforts, including a comparison of public sector program planning and private sector strategic planning.
Duration: 7 weeks
Credit Hours: 3
A course designed to provide healthcare administrators and practitioners a basic understanding of healthcare financial management principles and their application to the practical aspects of managerial decision-making in healthcare facilities.

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Submit the form below, and a representative will contact you to answer your questions.

Or call 866-906-0541

Or call 866-906-0541

Ready to Begin?

Start your application today!

Need more info?

Submit the form below, and a representative will contact you to answer your questions.

Or call 866-906-0541

Ready to begin?

Start your application today!
Call 866-906-0541 866-906-0541
for help with any questions you may have.